All Matte stock paper for full page flyers is finely COATED with a non-gloss or DULL finish. It provides an excellent opaque base for easy to read, crisp color printing. It provides a less shiny, more “corporate” feeling finished job. However, it is easy to smear when heavy, solid ink coverage is applied. Standard Uses: Inserts, Flyers, Brochures, Catalogues, Newsletters, Booklets, Reports, Bills, Note pads, Posters etc…